Paid Advertising

Paid Advertising That Drives ROI

Led by true Paid experts, our paid advertising service produces results that maximize brand awareness and return over your investment through expert research and optimization of campaigns. We create personalized paid campaigns revolving around your goals, and drive qualified traffic to your site that ultimately converts.

  • Comprehensive Competitor Analysis
  • Keyword & Industry Research
  • Market Segmentation
  • Geotargeting & Dayparting Optimization

Comprehensive Competitor Analysis

Methodical keyword research is essential for a successful campaign. Our KW research comprises of an assessment of your current presence, competitive analysis, and industry research to create a cohesive plan that drives qualified traffic to your site by focusing on the keywords important for your business.

Keyword & Industry Research

Any successful PPC campaign revolves around proper keyword and industry research. Ensuring you are focusing on the best keywords most likely to result in clicks and conversions, is among the most important aspects of paid advertising. Ensuring you appear in front of your audience at the right time and the right place will without a doubt maximize the return on your investment.

Market Segmentation

Think about the people who need your products or services. Do they all fit within the exact same demographics?Probably not, in fact, it shouldn’t. With our paid advertising service, you can effectively hyper-target several groups of people with relevant messaging and imagery to perform at optimal leves by spending the lowest possible dollars in acquisition.

Geotargeting & Dayparting

If you have a physical brick & mortar store, it’s important to target the audience in your PPC campaign based on proximity and during the hours you are open in order to get people into your store. With our expert paid specialists, you can be sure we’ll minimize costs while at the same time more effectively reach your target audience during the week, weekends, and holidays.

Paid Advertising That Works

Increase brand awareness, top of mind awareness, direct-response, and customer loyalty through paid advertising in a variety of platforms. 

With paid advertising, you can leverage powerful tools to measure performance, trends, audience segmentation, and granularity in lead generation that can result in massive ROI for your brand. You have the ability to control your online presence with enticing messaging, utilizing text, imagery, social media networks, and different video formats to elicit your desired response. We can track the behavior of your audience to see how effective your paid campaign is, and make the appropriate changes to increase its effectiveness. Focusing on advertising dollars by measuring the success factors that matter, such as volume of calls, leads, or sales.

Effective Frequency of Advertising

In advertising, the effective frequency is the number of times a person must be exposed to an advertising message before a response is made and before exposure is considered wasteful. We all know that repetition is important, after all, marketing and advertising is a numbers game. But how often does someone need to see your message before they buy? Obviously this varies between industries. The answer is, it depends. It depends on what type of advertising you’re engaging in and how effective it is. By working with expert paid specialists, you can be sure your brand doesn’t just connect with your audience, but focusing on strategic implementation of ad shares and impressions in front of your audience that benefits your users, and generates revenue.

Social Media Advertising

  • Relevancy Scores
  • Quality Adjusted Bids
  • Increased Engagement
  • Custom Audiences

Paid Search

  • Quality Score Optimization
  • Ad Creation & A/B Testing
  • Quality Content Creation
  • Conversion Optimizer


  • Frequency Targeting
  • Behavioral Targeting
  • Content Targeting
  • Demographic Targeting

Display Ads

  • Research & Analysis
  • Planning and Optimization
  • Local Rankings
  • Hyper-Relevant Customers

Get in Touch

Contact us today for your free evaluation, to learn more about our full suite of digital products and services, or for general questions. We will get back to you to assess your current situation, and help you craft a better sales or digital marketing campaign.